A minimum viable product (MVP) is a version of a product that has the minimum set of features required to satisfy early customers and gather feedback for future product development. MVPs allow Founders to validate their product ideas with real users. By releasing a basic version of the product and observing how users interact with it, you can determine whether there is a market demand and adjust your strategy accordingly.

Expect to dedicate around 3.5 hours per week to collaborate and provide feedback during the design process.

Our approach involves conducting a comprehensive User Experience (UX) audit to pinpoint areas for improvement. We believe in the power of user feedback, so we also focus on gathering insights directly from your target audience. This dual strategy allows us to identify both the strong points and the aspects that need refinement.

Armed with this knowledge, we engage in rapid iterations, making informed adjustments to enhance your product's performance, usability, and overall appeal. Whether it's fine-tuning the user interface, streamlining the user journey, or adding new features, our team is dedicated to transforming your MVP into a more polished and effective solution.

Once subscribed, you're able to add as many design requests to your queue as you'd like, and they will be delivered one by one.

We never take on a project that won't be 100% successful or meet your goals.

This is determined through a series of workshops before we agree to undertake the project.

With a strict focus on the initially defined 'How Might We' (HMW) questions. As facilitators, we guide the project while keeping it aligned with your vision and the defined goals. We only undertake projects where we can confidently meet the HMW within the stipulated timeframe, ensuring a focused and effective approach to each project.

We conduct comprehensive moderated user research with 5-6 users to ensure the MVP resonates with the target audience and meets their needs effectively.

Regular design critiques are conducted to ensure that every aspect of the MVP aligns with user needs and business goals. We provide end-of-day updates to connect with your wider team non-intrusively and encourage them to provide feedback. Our design critiques are structured as workshops to gather your input. We also host 'Thinking Caps' workshops to promote lateral thinking.

Absolutely! If you already have Figma files prepared for your project, you're one step ahead. As of April 2024, we have a full-stack development capability coming very soon.

We commit to ensuring that your ideas, designs, and products remain confidential and protected throughout our collaboration. Our contracts clearly outline that any IP rights related to the design and development processes will be owned by you, the client. This means that you retain ownership of all original concepts, designs, and prototypes developed through our services.

Our preferred software is Figma and Webflow, but we use a variety of design software to meet every projects needs, including Adobe products and GenAi where needed. We also do full-stack development using react, JavaScript and angular.